Who Our Readers Are^*

• Average Income: $293,064
• Average Net Worth: $3.7 million

Readership

• Total Rooms: 22,695
• (+) Total Residences: 4,089
• (x) Average Occupancy: 75%
• (x) Days per Quarter: 91
• (x) Average Number of Adult Guests per Room: 1.6
• (/) Average Number Nights Stay: 2.5
• (=) Average Readership per Issue: 1,169,925

The Ritz-Carlton Global Guest—Breakout by Age Range^**

U.S. Resident Ritz-Carlton Guest Income^***

U.S. Resident Ritz-Carlton Guest International Travel^***

Ritz-Carlton Readership Specifics^*

• 82% of readers think The Ritz-Carlton Magazine is better than most other in-room publications
• 55% of readers have purchased a product or service or visited an advertiser's restaurant or store featured in the magazine
• 84% of readers frequent local upscale restaurants and shops when visiting a Ritz-Carlton hotel/resort
• 67% of readers have saved, torn out or shared an article in The Ritz-Carlton Magazine with someone else
• 35% of readers have taken home The Ritz-Carlton Magazine once they've read it
• 73% of readers have two or more people read their copy of The Ritz-Carlton Magazine
• 66% of readers spend 20 to 60 minutes reading The Ritz-Carlton Magazine
• 45% of readers have traveled more than 10 times in the past 12 months
• 22% of readers spend more than 10 nights per year at a Ritz-Carlton hotel/resort

U.S. Resident Ritz-Carlton Guest Demographics^***

• 90% have a college degree or higher (52% have graduate degrees)
• 24% are founder, owner or co-owner of own business
• 78% married
• 31% have investable assets of $1 million or more
• 9% have investable assets of $5 million or more

The Ritz-Carlton Global Guest on Property^**